EVALUATION - Who would be the audience for your media product?

(previous blog on target audience: http://sophiemartinmediastudies.blogspot.co.uk/2014/01/target-audience.html) 

Target audience research video:

I think the target audience would be those aged 15 or over. I think this because the subject of homelessness and the factors surrounding is considered as mature content. Anyone younger than 15 may find it harder to understand and cope with.

I brought this down from age 16 as 15 is a suitable certificate for this film (in my opinion).

As well as the mature story line, the full length film is likely to contain swear words and substance abuse which shouldn't be shown to young children.